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DC Comics Launches Digital App

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DC Comics has launched a new digital comics program, and now the big 3: Superman, Batman, and Wonder Woman are digital.

Today, the publisher is launching a new, multi-platform digital program that will include much of its back catalog and, surprisingly, one brand new bi-weekly title, Justice League: Generation Lost. DC is also actively working with comics’ retailers to launch an affiliate program that allows physical comic book stores to profit from the sale of digital comics.

"This is the first step in many to come," said John Rood, DC's executive vice president of sales, marketing and business development.

To begin the digital launch, DC is partnering with ComiXology to release a DC Comics app for iPhone, iPad and iPod Touch, while also making its comics available through the Sony PlayStation Network and the Comics by ComiXology app and website. Titles will be priced from $.99 to $2.99 and will include everything from WildStorm, Vertigo and Zuda titles like Fables: Legends in Exile and Bayou to superhero comics like Batman: Hush and Green Lantern: Rebirth.




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